Charity Bids Announces Partnership with Direct Consumer Information (DCI) to Launch Corporate Philanthropy and Cause Marketing Programs Through THE VAULT by BankAtlantic Center
Charity Bids Announces Partnership with Direct Consumer Information (DCI) to Launch Corporate Philanthropy and Cause Marketing Programs Through THE VAULT by BankAtlantic Center
New York, NY (PRWEB) January 25, 2012
Charity Bids, providers of the world’s most advanced non-profit fundraising platform, announced today a strategic partnership with Direct Consumer Information (DCI), operators of THE VAULT by BankAtlantic Center, a special offers and experience program that reaches 460,000 South Florida residents and entertainment seekers.
Reaching over 460,000 entertainment seekers who are incredibly loyal to the Florida Panthers and BankAtlantic Center, THE VAULT by BankAtlantic Center is a community program where every dollar a fan spends is matched by a dollar by THE VAULT. Fans can be rewarded for donating to various charities, purchasing tickets to a Panthers game, interacting with the digital kiosks at BankAtlantic Center or by actually purchasing items and gift cards from THE VAULT.
Used by some of the world’s most recognizable non-profits, corporations and celebrities, Charity Bids is a turn-key web and social media platform created exclusively for non-profit fundraising. Charity Bids guides its affiliates through each stage of the virtual fundraising process, enabling clients to raise funds through the sale of items and experiences either leading up to an event or on a standalone virtual basis, and extend their reach to supporters outside of their immediate audience.
“We are thrilled to be teaming up with an organization such as Charity Bids,” said Michael Leitman, co-founder of DCI and THE VAULT. “Together our teams have the capability to create unique opportunities for consumers by providing them with one-of-a-kind experiences, as well as, a chance to give back.”
“There is a world full of corporations out there who are interested in giving back to their communities,” said Israel Schachter, co-founder and CEO of Charity Bids. “Our job is to connect with those corporations and assist them in doing it right. We are really excited about this partnership with THE VAULT.”
About Direct Consumer Information (DCI): DCI is a unique agency that provides a full end-to-end direct marketing solution for major brands such a BankAtlantic Center and the Florida Panthers. DCI Charity Solutions utilizes its full range of technology, marketing, sales, creative and strategy assets to enable major brands to take full advantage of their market presence, community leverage, opt-in email databases, existing leverage and good-will with the end goal of maximizing their revenue within a 60-90 day timeframe. For more information, visit http://www.dci-network.com.
About THE VAULT by BankAtlantic Center: In August 2011, the BankAtlantic Center teamed up with DCI to create THE VAULT, a special offers and experience program that reaches 400,000 South Florida residents and entertainment seekers. THE VAULT is the largest regional program in the United States offering South Florida businesses the opportunity to educate existing consumers as well as new clients about their products and services. The BankAtlantic Center is a globally-recognized premiere entertainment destination, ranked 9th in the United States and 20th in the world. As the home of the Florida Panthers and Sawgrass Live, BankAtlantic Center hosts over 200 events per year, welcoming 2.27 million guests to the arena annually, and featuring some of the most renowned performers in the world, including Andrea Bocelli, Justin Timberlake, Beyonce, Celine Dion, Coldplay and Bon Jovi. For more information, visit http://www.thevaultcares.com.
About Charity Bids: Built by a team of longtime volunteer fundraisers, Charity Bids is a turn-key web and social media platform created exclusively for non-profit fundraising. Charity Bids creates and promotes branded standalone and/or seamlessly embedded multi-channel online & Facebook programs that enable non-profits to raise funds through the auction of in-kind items and experiences either leading up to an event or on a standalone basis. For more information, visit http://www.charitybids.org.
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Digital Marketing Labs Releases eBook ?Partnering With Google? to Crush the Online Business Competition
Digital Marketing Labs Releases eBook “Partnering With Google” to Crush the Online Business Competition
Austin, TX (PRWEB) January 24, 2012
Digital Marketing Labs new eBook “Partnering With Google” talks about how Google is back in pay-per-click-action in a big new way with a revitalized AdWords program. AdWords for online business has been out there for years, and it created the way advertising is done on the Internet, says the eBook.
If your business online needs a big boost in Internet visibility, the eBook “Partnering With Google” reports, and waiting for organic search efforts will take too long to get to the top of the list, a Google AdWords campaign can get there tomorrow. This “Partnering With Google” eBook shows 10 of the best practices for getting those coveted top spots on Google’s search monster.
The “Partnering With Google” eBook is invaluable, because it tells what the load time for a website needs to be for a good quality score, and the words that will get a website the infamous Google slap. This eBook has the researched, tested, inside information plus really smart advice that could change an online business opportunities entire business.
This “Partnering With Google” eBook focuses on the Search Network, which is paid advertising, and not the Content Network, which is the organic search engine positioning and SEO. There is one well-known statistic about Internet traffic: people who click on a paid ad are looking to make a purchase, the eBook reveals, and those who click on an organic search result are looking for information.
The “Partnering With Google” eBook reports, that good marketing means getting in front of potential customers who might not have dreamed they could use the product. The eBook says there are millions and millions of websites available at the tap of a finger, so every business needs every competitive edge it can get its hands on.
Ten years ago, Google AdWords was an entirely different way to get noticed on the Internet, the eBook reports. “The Partnering With Google” eBook remembers, Google AdWords immediately experienced the best form of flattery, everyone copied it, however, no one, not Bing, not Yahoo, not Facebook has ever created so massive a platform for online business advertising.
The “Partnering With Google” eBook reveals that Google has been refining and redefining its AdWords advertising program, always staying ahead of the rest with analytics, tools, features and advice on making the most of every advertising penny.
The best advertising strategy utilizes both a pay-per-click campaign like AdWords, and a content marketing effort that may include SEO, says the eBook. With this kind of two-pronged approach, Google is an even more effective tool, the eBook says. Google’s content network reaches 76% of all English speaking Internet users. This massive exposure is why Google is the best affiliate partner to help crush the competition, remarks the “Partnering With Google” eBook.
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Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.
David?s Signature Beyond Gourmet Jelly Beans Sales Outpace Supply
David’s Signature Beyond Gourmet Jelly Beans Sales Outpace Supply
Irvine, CA (PRWEB) January 21, 2012
Leaf Brand’s new line of “Beyond Gourmet”® Jelly Beans created in conjunction with David Klein*, the inventor of the Jelly Belly® Jelly Bean, is flying out of stores and Leaf Brands is trying to keep up with demand.
Leaf Brands, LLC started shipping their new David’s Signature ‘Beyond Gourmet’® Jelly Beans in December and have already sold out of their first production runs. The jelly beans, which were created in a partnership with David Klein, who invented the Jelly Belly® jelly bean over thirty years ago, are proving to be a “big hit” among retailers and consumers across the country according to Ellia Kassoff, the CEO of Leaf Brands. “We weren’t expecting such a rush of sales from David’s new jelly beans, specifically since our advertising and marketing campaign is not even in full force yet,” Kassoff states. “We have people all over the world ordering them, including a large distributor in China who wants to open special stores and sell our David’s Signature Beyond Gourmet jelly beans exclusively. It’s amazing!” Kassoff continues.
“The new line of jelly beans is different from ordinary gourmet jelly beans because it is made with only the finest ingredients from around the world, using only 100% natural flavors and colors. Many people assume the other major ‘gourmet’ jelly bean manufacturer uses natural ingredients, but that’s not true anymore and customers really want the natural product,” says David Klein, who is also credited for creating the whole gourmet jelly bean industry. “We set out to create a whole new market called, ‘Beyond Gourmet’ since the term ‘Gourmet’ was so overused.”
Confectionery retailer Pat Fore of Candy Connection in Monrovia, CA agrees, stating, “How can you consider your products gourmet if they’re sold at hardware, $ .99 cent stores and gas stations around the country?” According to Fore, no one wants to buy the other competitors’ beans and she ended up throwing them away. “The excitement of David’s new jelly beans in our store is exactly what it was like when David first sold us his ‘New’ Jelly Belly® jelly beans to us over 35 years ago. I can’t keep them in stock!” she continues.
“We really wanted to create a taste experience and not just sell candy; anyone can do that,” says Klein. “When you put our Ginger, Thai Chili, Coconut and Lemon in your mouth, you experience the flavors of real Thai Curry!” Klein says with excitement. “The look on people’s faces when they try our new jelly beans the first time is just amazing. Stores around the country are calling us so excited because we’ve reinvigorated them! One store owner actually told me our new jelly beans will keep them in business which made us so happy. We have many stores conducting taste tests and getting rid of the other major gourmet jelly bean they stock in favor of ours because the customers are only buying ours!” Klein ends.
It seems not only retailers and consumers are excited about David’s Signature Beyond Gourmet Jelly Beans. “What really excited us was when someone from The Jelly Belly® Company called one of our retailers and ordered our full selection of jelly beans.” Kassoff says. “We hope they enjoy them as much as the rest of the country. We now just have to keep up with production! David tells us, this is same excitement he had when he owned The Jelly Belly® Company, before selling it to the Herman Goelitz Candy Company in the early 1980’s.”
Leaf plans on introducing over 100 new and exotic flavors of David’s Signature jelly beans in the next year incorporating the most unique flavors from around the world to create the ultimate flavor experience.
*David Klein is no longer affiliated with The Jelly Belly Company® and his new Line, “David’s Signature Beyond Gourmet” does not have any connection with The Jelly Belly® Candy Company.
About Leaf Brands, LLC: The original LEAF Brands were started in the 1920s. LEAF Brands, once the fourth largest candy producer in North America, brought candy classics such as Whoppers® and Jolly Rancher® to the marketplace. Members of the Leaf family have assembled together once again to revive the Leaf name and its famous image after the US division was sold to The Hershey Corporation in 1996 and left the United States. Products include Astro Pops®, Yummers!™, Farts™ and David’s Signature Beyond Gourmet™ products.
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